Media Smart is a free digital educational resource that helps children and young people understand and critically evaluate advertising, the media, and various types of messages. The resource is aimed at students from elementary school through high school and is designed to give students the tools to understand how advertising works, who is behind various messages, and how they themselves are influenced as consumers. Media Smart was launched in Sweden in 2006 and is designed to be integrated into the school’s regular curriculum.
Analysis & strategy
Design, UI/UX
Web development
Content
SEO, SEM & web analytics
Operations & support